Shaanxi Qunrong Botong Technology Co., Ltd.
Development History
Initial Establishment (2017)
Shaanxi Qunrong Botong Technology Co., Ltd. was officially founded in 2017 in Xi'an, the historical and cultural city formerly known as Chang'an. As a new enterprise rooted in this ancient capital, the company leveraged its keen market insights to enter the fields of electronic components and daily consumer goods. With a flexible operational model and efficient supply chain management, it quickly established a foothold in the region.
Initial Establishment (2017)
Business Expansion Phase (2018-2020)
In response to diversifying market demands, the company gradually expanded its business scope, adding rubber products, knitted textiles, and raw material sales to its portfolio. It also successfully secured domestic and international trade orders for electrical equipment and hardware products. By establishing a stable network of suppliers and customers, the company transformed from a single-category provider to a comprehensive service provider, with its business covering multiple provinces and cities across China and initially exploring overseas markets.
Business Expansion Phase (2018-2020)
Brand Upgrade Phase (2021-Present)
Facing global competition and industrial upgrading trends, the company has focused on a "Quality + Service" dual-driven strategy, optimizing its supply chain system, introducing digital management systems, and enhancing operational efficiency. Simultaneously, it has deepened strategic collaborations with domestic and international partners to build a "one-stop procurement service platform," forming differentiated competitive advantages in the fields of electronic components, home appliances, and industrial supplies, gradually becoming a regional industry benchmark.
Brand Upgrade Phase (2021-Present)

Business Philosophy
“Integrity-Based, Innovation-Driven, Win-Win Cooperation”
Integrity-Based
Prioritize customers, strictly control product quality, adhere to business ethics, and establish long-term trust relationships.
Innovation-Driven
Continuously invest in technological research and development and mode innovation, optimize supply chain responsiveness, and meet customers' personalized needs.
Win-Win Cooperation
Share value with suppliers, customers, and employees, and build an open and collaborative industrial ecosystem.
Unique Advantages
Geographical and Resource Advantages
Rooted in Xi'an, the company leverages the pivotal position of the "Belt and Road" initiative to integrate industrial resources in the northwest region, radiating to Central Asia and Europe, forming a geographical competitive edge as an "inland open highland."
Full-Category Supply Chain Integration Capability
Covering a wide range of categories including electronic components, home appliances, rubber products, textiles, and electrical equipment, the company achieves "one-stop procurement" and rapid delivery through large-scale procurement and intelligent warehouse management.
Digital Empowerment
Introducing ERP, CRM, and other digital systems, the company realizes full-process visualization of order processing, inventory management, and logistics tracking, enhancing operational efficiency and customer responsiveness.
Customized Service Capability
Tailoring personalized solutions from product selection, technical consultation, to after-sales support for different customer needs, especially forming differentiated service barriers in the industrial supplies field.
Global Layout
Establishing long-term cooperation with high-quality suppliers in Europe, America, Southeast Asia, and other regions, the company is familiar with international trade rules, possesses cross-border logistics, customs clearance, and localization service capabilities, assisting customers in expanding overseas markets.
Vision
"To become a global leading comprehensive service provider for industrial and consumer goods, driving industrial intelligent upgrading."
Starting from Xi'an, the company aims to radiate across the country and expand globally, empowering traditional trade through digital technologies, creating an efficient, transparent, and sustainable supply chain system, helping customers reduce costs and increase efficiency, and leading the industry towards high-quality development.
Mission
"Connecting the World with Quality, Creating Value through Service"
Connecting the World with Quality: Select high-quality products globally, build an efficient logistics network, and provide reliable product solutions for customers worldwide.
Creating Value through Service: Guide by customer needs, provide customized services, and help customers enhance their market competitiveness.
Core Values
Customer First
Take customer needs as the core of decision-making and provide (beyond expectations) service experiences.
Strive for Excellence
Pursue high-quality products and services, continuously optimize processes and details.
Team Collaboration
Advocate open communication, stimulate employee potential, and achieve common growth.
Responsibility and Accountability
Practice a green supply chain, give back to society, and promote sustainable development.

Future Outlook
Shaanxi Qunrong Botong Technology Co., Ltd. will continue to take “innovation” and “service” as twin engines, deepen digital transformation, expand business in emerging fields such as new energy and intelligent manufacturing, and strengthen cooperation with countries along the “Belt and Road” initiative. It aims to build an internationally influential industrial and consumer goods service platform, providing global customers with more superior and intelligent supply chain solutions.